Patrick Dionne

How Geofence Advertising Can Supercharge Your Political Campaign

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Reaching the right voters at the right time is one of the most significant challenges in political campaigns. Traditional advertising methods like television, radio, and direct mail can be costly and tend to reach broad audiences rather than precisely targeted voters. In contrast, Geofence Advertising offers a highly targeted, cost-effective approach, enabling campaigns to engage […]

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How Large Should a Geofence Be in a Geofence Advertising Campaign?

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When thinking about what makes a successful geofencing advertising campaign, precision is the name of the game. Your goal is to reach as much of your target audience as possible while filtering out people who are unlikely to be interested in your offering. This precision is what makes geofencing advertising campaigns so effective. If you

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Why it’s Difficult to Target Yourself During a Geofence Advertising Campaign.

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When jumping into the world of Geofencing advertising, excited marketers often try to measure the success of their campaigns, and the technology as a whole, on their ability to see their own ads. This leaves many frustrated wondering “Why isn’t my ad popping up?” This might seem straightforward, but due to the vastness of the

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How to Elevate Your Advertising Efforts With Addressable Geofencing

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Geofencing Advertising is one of the most innovative approaches to put your message in front of the right people. By using location-targeting GPS technology, businesses can put their message right in front of their audience based on the locations that they have been. This has never been easier with Qujam’s unique do it yourself approach

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Why having a variety of Ad Sizes will enhance your Geofence Advertising campaign

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When it comes to uploading your ads to your Geofence Advertising campaign, the more the better. For maximum exposure across all domains and device, we recommend uploading each one of the eight sizes on our Ad Specs page. Why do I need to upload all the ad sizes? When you geofence an area, Qujam uses

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How to Make the Most of Your Events Advertising with Geofencing

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Event Geofencing is one of the most exciting and asked about applications of a Geofencing advertising campaign.In short, event geofencing is identifying when devices have been to a specific, physical event using GPS data, and then serving that device and other devices connected to it with digital ads during and after the event ends.  With

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Maximizing Your Geofencing Advertising Campaign with Video Ads: OTT vs. Video Pre-roll

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Are you ready to elevate your advertising efforts with digitally distributed video? Qujam currently supports two potent tools for your geofencing advertising campaign: Over-the-Top (OTT) and Video Pre-roll. To craft a truly impactful campaign, it’s crucial to grasp the nuances that set these two options apart and determine when each one shines. OTT (Over-the-Top): OTT,

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Choosing Your Daily Spend on a Qujam Geofence Advertising Campaign

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Geofence advertising can be a game-changer for businesses looking to reach their target audience when and where it matters most. Among the many Geofence Advertising platforms available, Qujam stands out by giving users the freedom to set their daily ad spend without imposing any minimum requirements. In this post, we will explore how to choose

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Common Reasons for Not Seeing Ads in Qujam Geofence Advertising Campaigns

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So you have just launched your first campaign with Qujam and you are wondering why you haven’t seen your ad yet. Before you panic, make sure to check out your campaign dashboard to track your number of clicks and impressions. If you are still concerned why you or someone else has not seen your ad,

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